As a content author specialising in search engine optimisation, keywords to optimise page conversion and post category tag manager, you should learn about augmented reality in publishing.
This technology is becoming increasingly popular in the publishing industry as it allows for a more interactive and engaging experience for readers.
It is especially useful for educational materials, children’s books, and magazines.
If you are a publisher or content creator looking to enhance your content and engage your readers, then learning about augmented reality is for you.
This technology is also useful for educators and marketers who want to create interactive content that stands out.
Let’s imagine you are a publisher of a children’s book about animals.
You want to enhance the reading experience by adding augmented reality content that shows 3D models of the animals and their habitats.
You choose an augmented reality platform that allows you to create triggers using images from the book.
You create 3D models of the animals and their habitats and upload them to the platform.
You then create triggers for each image of an animal in the book.
When a reader scans the image with their mobile device or tablet, the augmented reality content is activated and shows the 3D model of the animal and its habitat.
The reader can interact with the model by zooming in, rotating it, and learning more about the animal and its habitat.
You track the user engagement and feedback and find that the augmented reality content is highly engaging and enhances the reading experience.
You continue to refine and improve the content based on the feedback.